Bon Voyage Volvo Ocean Race, Welcome Carbon Challenge Academy

Carbon Challenge Holding AG announces the opening of its Carbon Challenge Academy (CCA) in Valencia on 10 October. After a successful soft-opening with 28 Masters of International Management students from 15 leading CEMS European business schools during September (see photo), CCA will inaugurate its business training programmes with two carbon management training events for company CEO’s at the end of this month.

CCA is a management academy fully focussed on training and educating current and future business leaders to enable businesses to respond to the implications of climate change. CCA’s learning architecture is built on “experience-based learning”, with sailing being a core element of all training programmes. It was for this reason that Carbon Challenge looked at the 2008-09 Volvo Ocean Race as a platform for demonstrating success through carbon consciousness and building partnerships with the business community.

Tom Weaver, Sailing Director for Carbon Challenge, comments: “Our project prompted a great response the corporate community, but timing was too short and the prevailing difficult economic environment too difficult to allow sufficient funding for a competitive Volvo Ocean Race campaign. We were most encouraged by the interest from the business sector and, especially, the sailing community in our efforts to introduce a sustainability focus into the race.  It is pleasing that the sustainability theme is becoming increasingly important in sailing and sport events, and we look forward to playing a role in that process”.

Uwe Sasse, Board member of Carbon Challenge Holding AG adds: “The people at VOR Management gave our project incredible support and we want to sincerely thank them for their efforts. We are certain that the current Volvo Ocean Race will set new standards for offshore sailing events. While we would have loved to have a Carbon Challenge boat and team in this race, we wish the organization and all participants good luck!”

All efforts at Carbon Challenge are now focussed on the successful operation of the academy. With open enrolment courses starting in February 2009, the CCA team is now fine-tuning its programme, preparing coaches and finalising a permanent academy venue in Valencia.

The Carbon Challenge website will be relaunched during October, providing comprehensive information about CCA’s 2009 programme and events.
 

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